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Verdada Privacy Policy

Verdada understands that you care deeply about how information about you is used and shared. We also recognize that we must continually earn your trust, and as such, will work hard to define and evolve our privacy policy in a customer-centric manner. This notice describes our privacy policy. By visiting Verdada.com and/or installing the Verdada SOS software (hereinafter referred to as "VSOS"), you are accepting the practices described below. If you have any questions or comments regarding Verdada's privacy policy or its enforcement, please contact us.

Rest assured that Verdada does not send spam, sell email addresses or covertly send information back from VSOS to the Verdada.com servers. Any information that is collected and used is disclosed, and we will make every reasonable effort to provide transparency to VSOS users of aggregate network usage patterns so that they benefit from its existence.

About VSOS

VSOS is an online companion application that integrates with your email, web browser and email address book. The SOS stands for "save, organize and share," and that's what VSOS enables you to do as you come across products, businesses, people, web content, emails or notes on products you might want to buy, topics you have an interest in cultivating, or travel/going out related activities you want to plan. We built VSOS after concluding that there's an unmet need for a better way to manage and share information of interest that's found on the Internet. Because VSOS is a standalone client application and not a web site, your information is stored locally on your PC, making it generally more secure and private than web-based applications.

Information that we collect
The information that Verdada collects is limited to:

  1. The information that you voluntarily submit to us, such as your name, email, password and user profile related data.

  2. Like most Internet services, we use log files, both on the client and server side. The data held in log files includes your IP address, browser type, email application, Internet service provider ("ISP"), referring/exit web pages, click tracking of accessed VSOS content items (such as web content, product listings and business listings), computer platform type, date/time stamp, and user activity. Verdada uses the log data to analyze trends, administer VSOS and the Verdada.com web site, and gather broad usage information for aggregate use. IP addresses are neither tied to the information that you provide us voluntarily nor used to personally identify you.

  3. Verdada does NOT use cookies.

How we use your personal information
We use your personal information in the following ways:

  1. Your personal information is used to create an aggregate view of the usage patterns of VSOS users, and we make reasonable efforts to provide transparency of those usage patterns to the entire network of VSOS users, but Verdada, other VSOS users or our third party partners, cannot trace those usage patterns back to you personally. As an example of how such information is used, if a given product listing is commonly accessed by other VSOS users from a specific online article, Verdada's collection and analysis of usage patterns would enable all members of the VSOS network to benefit from that knowledge while maintaining the anonymity of each individual's usage patterns.

  2. We may share aggregated and anonymous demographic information with our business partners but no such information that can be linked directly to an individual user of VSOS.

  3. From time to time, we update the functionality of VSOS, and in those instances, we will use the email information that you provide to us to notify you of those updates.

  4. While we do not currently implement any non-essential communications with VSOS users, such as newsletters or best practices, to the extent that we do so, we will use the email address that you provide us to convey such information to you. If and when such a practice is implemented, we will provide an opt-out mechanism so that you can discontinue receipt of such information.

Disclosure of personal information
We will not sell, lease or exchange your personal data to third parties without first obtaining your express consent, unless required by law or to protect your membership. Also, in the event that Verdada, Inc., or substantially all of its assets is acquired, customer information is generally one of the transferred business assets, but remains subject to the promises made in any pre-existing privacy notice (unless, of course, the customer consents otherwise).

Links to other web sites and web services
The Verdada.com web site and the VSOS software may contain links to other websites. In addition, the VSOS software interfaces with web services provided by it partners, such as Amazon and Citysearch. Please be aware that Verdada is not responsible for the privacy practices of other web sites and their web services. We encourage our users to be aware when they leave our site and to read the privacy statements of each and every web site that collects personally identifiable information.

Third party advertisers
The VSOS software does not support any third party advertising mechanism. Any ads that may appear at the Verdada.com web site, however, will be delivered to users by third party advertising partners. Such partners may set cookies. Doing this allows the ad network to recognize your computer each time they send you an online advertisement. Verdada does not have access to or control of the cookies that may be placed by the third-party advertiser in such instances.

Sharing VSOS content with others
Please keep in mind that whenever you voluntarily disclose personal information online - for example on sharing VSOS content items with other VSOS users, emailing web-based versions of VSOS content items or publishing VSOS content items to a web site, that information can be collected and used by others, potentially compromising your privacy. As VSOS is de-centralized and client based, we have no control over the decisions you make along those lines.

Security and location of server-based information
VSOS and the Verdada.com web site have security measures in place to protect against the loss, misuse and alteration of the information under our control. Such information may be transferred to and maintained on computer networks which may be located outside of the state, province, country or other governmental jurisdiction in which you reside, and the countries in which these computer networks are located may not have privacy laws as protective as the laws in your country.

Children and privacy
Verdada is committed to protecting the privacy needs of children and we strongly encourage parents and guardians to take an active role in their children's online activities. VSOS is not intended for and may not be used by children under the age of 13. Verdada does not knowingly collect information from children under the age of 13 and Verdada does not target VSOS or the Verdada.com web site to children under the age of 13.

Notification of changes to our privacy policy
If we change our privacy policy, we will post those changes on our web site and incorporate them within the VSOS software so that VSOS users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. If we are going to use users' personally identifiable information in a manner different from that stated at the time of collection we will notify users via email.

Organization collecting information
Verdada, Inc. owns and operates the VSOS software system and the Verdada.com domain. You may contact Verdada, Inc. at www.verdada.com/contact_us.php if you have any questions or suggestions regarding our privacy policy.


© 2002-2005 Verdada, Inc. All rights reserved. Patents pending.
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